Kennedy is among the many social media influencers who have launched business models that are not dependent on the platforms—Instagram, TikTok—that fueled their rise. Influencers can fall into the trap of essentially being “Uber drivers for Instagram or TikTok,” says Sean Branagan, director of the Center for Digital Media Entrepreneurship at Syracuse University. “You’re waiting for the assignment and the money; you’re not in control of where your business is going.” Kennedy has monetized her social media following by creating an affinity group—rather than seeking mass appeal—and she “cares for, stimulates, and advances” her audience with her paid offerings, Branagan says. “What she has is a magic potion, and it’s about more than her face and name.”
Фото: Roman Naumov / Global Look Press
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盗窃、损坏、擅自移动使用中的其他公共交通工具设施、设备，或者以抢控驾驶操纵装置、拉扯、殴打驾驶人员等方式，干扰公共交通工具正常行驶的，处五日以下拘留或者一千元以下罚款；情节较重的，处五日以上十日以下拘留。
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